Sherman ISD - Director of Marketing

Job Details

Region: 10
School District/Employer: Sherman ISD
District Category/Employer: Central Office,
Position: Director,
Assignment Level:
Job Title: Director of Marketing
School: Sherman ISD
Campus Description:
Date Posted: 5/20/2022
Deadline: Until Filled
Openings: 1
Commitment: Full Time
Description/Notes: Interested applicants must complete the Sherman ISD application at https://www.shermanisd.net/careers and submit the required documentation as outlined on the ShermanISD webpage.

Develop and execute result-driven grassroots marketing campaigns to support districts student recruitment and retention goals, with emphasis on neighborhood schools.

Supervisory Responsibilities:
None
Mental Demands/Physical Demands/Environmental Factors:
Tools/Equipment Used: Standard office equipment including personal computer and peripherals
Posture: Prolonged sitting; occasional bending/stooping, pushing/pulling, and twisting
Motion: Repetitive hand motions, frequent keyboarding and use of mouse; occasional reaching
Lifting: Occasional light lifting and carrying (less than 15 pounds)
Environment: Frequent districtwide travel; occasional statewide travel
Mental Demands: Work with frequent interruptions; maintain emotional control under stress
Qualifications: Education/Certification:
Bachelors degree in Marketing or similar

Special Knowledge/Skills:
Lead the creation of year-round district-branded resources and marketing plans for schools.
Create grassroots marketing strategies targeting parents.
Develop innovative, out-of-the box, enrollment-related marketing content for different formats (promotional collateral, brochures, newsletters, social media ads, video ads, and others).
Manage content and advertisement strategies for grassroots marketing platforms such as Next Door, WhatsApp and other innovative advertisement channels.
Coordinate monthly marketing meetings/trainings with school staff.
Support the development and execution of district-wide marketing events.
Collaborate with the Communication Services team and other district departments to coordinate community-focused marketing efforts to effectively promote district initiatives.
Build and maintain effective working relationships with central staff members, principals and campus staff to facilitate marketing campaign efforts.
Contribute to and collaborate on special projects.
Perform all other tasks and duties as assigned.

Experience:
Three to five years of experience working as a professional, in public relations, marketing or communications.

Qualifications:
Experience with recruitment and retention marketing strategies.
Knowledge and proven ability developing and implementing robust grassroot campaigns. Must have experience with researching target audience to determine appropriate strategies to gain desired impact.
Writing experience for traditional and non-traditional marketing/media platforms.
Proof of innovative, attention-grabbing writing.
Understanding of brand marketing.
Possess strong organizational, time management, and human relations skills.
Ability to work independently, highly self-motivated and creative.
Must have experience working with a complex, diverse organization.
Ability to communicate and work with staff members at all levels and demonstrate excellent customer service.
Ability to work well with others in deadline situations and handle stressful situations. Experience working with diverse communities is a plus.
Bilingual in English and Spanish is a plus.
Salary Range: Professional 4
Benefits: See website for details
How To Apply: Interested applicants must complete the Sherman ISD application at https://www.shermanisd.net/careers and submit the required documentation as outlined on the ShermanISD webpage.

Contact Person:

Name: Jill O'Neal
Email: joneal@shermanisd.net
Address: P.O. Box 1176
City: Sherman
State: TX
Zip: 75091-1176
Phone: (903) 891-6400
Fax: (903) 891-6407